Richard Feynman: "Judging Books By Their Cover"
A great first-hand account from physicist Richard Feynman about his experience serving on the California State Curriculum Commission, evaluating new textbooks for the State of California. His tale is an excellent illustration of how companies do business with the state and how inevitably someone gets short-changed in the process.
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We came to a certain book, part of a set of three supplementary books published by the same company, and they asked me what I thought about it.
I said, "The book depository didn't send me that book, but the other two were nice."
Someone tried repeating the question: "What do you think about that book?"
"I said they didn't send me that one, so I don't have any judgment on it."
The man from the book depository was there, and he said, "Excuse me; I can explain that. I didn't send it to you because that book hadn't been completed yet. There's a rule that you have to have every entry in by a certain time, and the publisher was a few days late with it. So it was sent to us with just the covers, and it's blank in between. The company sent a note excusing themselves and hoping they could have their set of three books considered, even though the third one would be late."
It turned out that the blank book had a rating by some of the other members! They couldn't believe it was blank, because [the book] had a rating. In fact, the rating for the missing book was a little bit higher than for the two others. The fact that there was nothing in the book had nothing to do with the rating.



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